Trademark & Logo Guidelines
The terms: “Health Product Declaration®” and the “Health Product Declaration Collaborative®” are registered trademarks, owned and overseen by the Health Product Declaration Collaborative, and are subject to all applicable laws governing the use of trademarks.
Health Product Declaration Collaborative – Text Reference
“Health Product Declaration® Collaborative” is the official organization name. “HPD COLLABORATIVE” is the official acronym. Use of the complete name – with the service mark – is necessary in the first reference in a short document or the first use in each section of a longer document. Subsequent references in copy may use “HPD COLLABORATIVE”.
First Use: Health Product Declaration® Collaborative, or Health Product Declaration® (HPD) Collaborative
Subsequent Uses: HPD Collaborative, or HPDC
HPDC Sponsors – Text Reference and Logo Use
HPDC Sponsorships are active on a 12-month rolling schedule, based on the date on which the sponsorship contribution was paid. Sponsors with active sponsorships are entitled to use the HPDC Sponsor Logo, as outlined below.
Acceptable Text Reference:
First Use: Health Product Declaration® Collaborative Sponsor, or Health Product Declaration® (HPD) Collaborative Sponsor
Subsequent Uses: “HPD Collaborative Sponsor” or “HPDC Sponsor”
To obtain the HPDC Sponsor Logo, please contact: firstname.lastname@example.org.
HPDC Members – Text Reference and Logo Use
HPDC Memberships are active on a 12-month rolling schedule, based on the date on which the membership dues were paid. Members with active memberships are entitled to use the HPDC Member Logo, as outlined below. HPDC Members are organizations. Individual within these member organizations are referred to as “participants,” or “representatives.”
Acceptable Text Reference
First Use: Health Product Declaration Collaborative® Member, or Health Product Declaration® (HPD) Collaborative Member
Subsequent Uses: HPD Collaborative Member, or HPDC Member
The HPDC Member Logo is for use exclusively by active HPDC members. The logo may be used to publicize an organization’s membership in HPDC and highlight its commitment to the HPDC mission.
Please read the terms and conditions below before downloading the logo via the link at the bottom of this page.
Members agree to the following terms and conditions for use of the HPDC Member Logo:
- The member logos may only be used by members. To check whether your company is a Business Leader or Supporter, please see our list of members.
- The logo may be used to identify your company or organization as an HPDC member. It may be used on websites, signage, reports, brochures and other publicity or display materials.
- The logo may link only to the HPDC home page. You may not use it to link to other pages on your website or any other websites.
- The logo must always be at least 1″ in height when displaying in print or on screen.
- The logo must be used in its entirety and may not be altered in any way, including proportion, color, element, type, etc. except by express permission from HPDC. For web display, you may decrease the web size (90 x 80 pixels) by a maximum of 15% or increase it by a maximum of 50% as long as proportion is maintained You may not animate, morph or in any other way distort the appearance of the Logo
- The logo can be printed in black ink or in its original colors Altering the color scheme of the logo is not permitted
- The logo may not be used to indicate any kind of endorsement by HPDC of a company’s product or service; or that any official status for any product or service has been conferred by or is otherwise associated with HPDC; or to show any kind of relationship with HPDC aside from those permitted above.
- The logo may not be used on official documents such as sales contracts, or official disclosure documents provided to potential or actual clients or purchasers of a member company’s services or products.
- The logo may not be used in connection with any disparaging statements about HPDC or its products, or statements that otherwise reflect poorly on HPDC.
- The logo may not be used on any web site that is in violation of any applicable laws or governmental regulations.
- HPDC reserves the right to disallow any use of the Logo.
- Any unauthorized use of the Logo may result in legal action.
If you have questions about any of the conditions above, write to: membership@HPD-Collaborative.org.
Click here to download the member logo file.
Use of HPDC Trademarks
Use of the Health Product Declaration Collaborative trade and service marks are governed by federal law and requires strict adherence to these guidelines. The HPD Collaborative may authorize use of a Logo on a case-by-case basis through written request and after thorough review of intent for usage. Contact us for more information. HPD Collaborative members and sponsors may not use language that states or implies endorsement by the Health Product Declaration Collaborative under any circumstances.
Health Product Declaration® Open Standard in Text
The Health Product Declaration Collaborative owns and oversees the Health Product Declaration Open Standard. Use of the full phrase – with the service mark – is necessary in the first use in a short document, or the first use in each section of a longer document.
When referencing the HPD Open Standard
First Use: Health Product Declaration® Open Standard, or Health Product Declaration® (HPD) Open Standard
Subsequent Use: HPD, HPD Open Standard, the Standard (where context is clear)
When Referencing a completed HPD for an individual product
First Use: Health Product Declaration® for “product x” “Product X’s” Health Product Declaration®
Health Product Declaration® Logo
Use of the Health Product Declaration® Logo is governed by federal law and requires strict adherence to these guidelines. The logo may be used in editorials and in literature when placed spatially near/adjacent to text that describes the Health Product Declaration Open Standard. Literature in which the logo appears must contain the following acknowledgement: “The Health Product Declaration® logo is a registered trademark of HPD Collaborative.”